Thursday, April 5, 2012

United States Postal Service's Every Door Direct Mail® Program Makes it Easy to Reach Local Customers

Direct mail is proven to be effective. It cuts through the white noise of online or email advertisements, and a tangible piece creates a more personal, emotional connection to your audience. The United States Postal Service has introduced a new program that is making it easier to reach more potential customers in your area! It’s called Every Door Direct Mail®, or EDDM, and boasts all the great aspects of direct mail and more…
*Reduced postage costs – EDDM is as low as 14.5 cents per postcard, which is nearly half of regular postage costs
*You’ll reach every household and business within your exact specifications
*You don’t have to buy mailing lists or postage permits
How Every Door Direct Mail® works for you:
1.       Tell us where you want your postcards delivered… you can choose to reach an audience within a certain radius of your business or in specific zip codes. Select residential or business locations… or both! Click here for a demo of the online tool that’ll help you decide. We’ll take it from there!
2.       Our graphic design team will work with you to create the perfect postcard for your promotion
3.       We will print and package your postcards according to USPS specifications
4.       We will drop your postcards off at the correct Post Office, and they’ll be on their way


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